
Your email newsletter is a great way to keep your congregation informed and connected with what's going on at your church. The challenge however is how do you keep your email from ending up in the junk folder of people's email boxes? Spam is a huge problem for most people so most internet service providers have implemented spam filtering software to try and decide what email is legitimate and from the many junk emails that get sent every day.
Spam filtering software attempts to determine what email is good or bad based on many different factors such as the title of the email, the phrases and amount of text content, number of images and more.